As Head of Creation & Creative Principal, Benjamin is responsible for the creative & visual direction of the international fashion & marketing projects at ABOUT YOU. From several performance and brand campaigns, up to 40 brand launches at LAYBELS.
Previously, he worked as Art & Creative Director in leading creative and advertising agencies such as Jung von Matt, BBDO, Ogilvy, thjnk, Serviceplan, Grabarz&Partner, Kolle Rebbe (accenture), upljft, Select World, Interone, GGH MullenLowe, Philipp&Keuntje and Lukas Lindemann Rosinski (Scholz&Friends). 10 years in full-time, as well as in his 7 years of freelancing.
Benjamin‘s experience includes working with major brands and clients like; Mercedes-Benz, Nike, Google, Deutsche Bahn, Audi, Sennheiser, adidas, Kärcher, Zalando, Der Spiegel, Sky, Warner Bros, Eichborn Verlag, Breuninger, Schwäbisch Hall, MAN, W&W, Merck, Mustang Jeans, McDonalds, Danone, REWE, Huawei, ArtHelps and many more. Online, offline and for social media.
This led to over 60 international awards; Cannes Lions, ADC Germany/New York/Europe, CLIO, D&AD, New York Festivals, Red Dot, DDP, DDC, AME, Intercontinental Advertising Cup, GWA Effie, OneShow, ZMG, BestYET, Eurobest, Die Klappe. Gold, silver, bronze, yellow, blue, transparent.
These diverse experiences enabled Benjamin to develop a unique creative workflow, blending the best practices from the agencies he’s encountered. The result is an approach that‘s both efficient and highly effective. To deliver fast and on point, without compromising on quality and creativity. For himself and when leading a team.