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ZALANDO

ZALANDO ICONICS

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Corporate Design for ZALANDO

Iconics, a contemporary footwear label by Zalando. Made for fashion-forward individuals, these timeless collection, as well as the logo, combines clean cuts and minimal forms.

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The classic font of the logo and the bright yellow tone of the packaging are symbiosis and contrast at the same time. This creates a fresh and balanced first impression, which is picked up by a golden label on the products.

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